Breastfeeding PSAs in NY!

So I was at the gym today, which, since we don't have tv at home, is the only place I catch up on bad daytime TV. A flashy, Jenny Craig-type commercial comes on about weight loss, and catches my attention when it declares that the cause of the weight loss is, drumroll please...

BREASTFEEDING!

I almost fell off the treadmill! Then today I see a post on the Kellymom facebook page about the new campaign. It's the New York Department of Health's WIC program.

I'm VERY impressed! See for yourself:

Whip 'em Out!

More Breastfeeding films!

Thank you to the Best For Babes Foundation for the wonderful mention of Supply and Demand in a recent post about current and upcoming films about breastfeeding and donor milk. Hop on over to their website to view all of the trailers!

I was really excited to see Katje Esson's short film "Latching On" (distributed by our fiscal sponsor Women Make Movies) and am looking forward to the other two. Maybe we can start a traveling breastfeeding film festival!

and now for the Amen, Brother!

And AMAZING guest blog post on Accustomed Chaos: breastfeeding from a man's perspective.

If any thing it's like winning the lottery. Guys, I'm telling you that you should do everything in your power to encourage your wife to stick with breastfeeding. When the baby's hungry at 3am and you're not the one with a milk supply, you have nothing to be upset over. If your wife has decided to exclusively breastfeed then she has willing taken on most of the hard work of looking after a new born. She should be thanked for accepting that responsibility, not accused of destroying a marriage. Children need to eat. Breast were designed to feed them. If this is a problem for you then don't have a child.

Read it ladies. Pass it on to your husband (and your girlfriends, and your girlfriend's husbands...).

Via Best for Babes Foundation's facebook page!

Amen, Sister!

Moxie (sister site to Ask Moxie - a real-life, non-judgemental advice blog) had an inspiring and compassionate post today about her goal of "normalizing feeding babies."

...By the breast or by the bottle. Creating a society in which the culture supports women feeding their babies in any location babies are allowed to be, without shame or fear of reproach. Where women are not asked to justify their feeding methods or told to cover themselves up. Where we're honest about breastmilk being the best food for babies, and where we don't use duplicitous methods to sell formula. Where women get accurate information about breastfeeding and formula feeding and are allowed to make the choice (if they have one) that's best for their families and then supported, no matter what that decision is. Where we as a culture talk routinely about breastfeeding issues without shaming women, those who breastfeed and those who don't. Where we actually have legislation that allows women to spend enough time to establish breastfeeding and then guarantees that they can pump in the workplace to maintain breastfeeding for as long as they want to.

I especially like the image of an army of seasoned moms advocating for the new ones:

...the people for whom nursing or not nursing is important and vital and heartbreaking are the very people who have the least time, energy, and bandwidth to advocate for themselves. So those of us with kids old enough to make their own sandwiches are the ones who really need to be taking up this fight.

Who's with me?

Breastfeeding ads vs. drunk driving ads

I love this blog post from Ph.D. in Parenting comparing drunk driving ads to breastfeeding ads. It offers a compelling, yet simple, point, "...scaring people only works if you offer them an alternative."

So basically, it's all well and good to promote the idea that that breastfeeding is best formula has risks. But without taking it a step further, like telling women where to go to for support, the ads will not be effective.

To add to the ad problem, it goes on to discuss the lovely-yet-watered-down breastfeeding promotion ads that appeared last year (one example pictured above). So compelling is this link to a Washington Post story from 2007 about how powerful formula company lobbyists successfully campaigned against stronger ads. Here is a longer story about the softened media campaign.

via Ph.D. in Parenting

Breastfeeding will ruin your marriage.

This article by TV Rabbi Schmuley, "Moms, Don't Forget to Feed Your Marriages, Why nurturing a passionate marriage is more important than breastfeeding" is so utterly ridiculous. He's basically saying that breastfeeding can have the same effect on a marriage as adultery. Of a couple he was counseling (or was on a TV show with, which, really, is not the same thing, is it Rabbi?):

With this particular couple, the situation was even worse. Their sex life had died completely, and one of the main causes was the mother's obsession with breast-feeding well into the child's eleventh month. The baby was attached to his mother like a limb, and he even slept with her every night, consigning her husband to a different bedroom.

I told the mother that in being so devoted to her son, she had committed the cardinal sin of marriage, which is to put someone else before her spouse, even if that someone is your child. Furthermore, I said, her obsession had turned one of her most attractive body parts into a feeding station, an attractive cafeteria rather than a scintillating piece of flesh.

In my book "Kosher Adultery," I make the point that infidelity is primarily a sin of omission rather than commission. It is not the bad thing you do that destroys a marriage, but all the good that you fail to do, preoccupied as you are with a sinful relationship that diverts your attention away from your spouse. Similarly, with the example of breast-feeding, a wife who spends a year giving all her emotional and physical affection to the baby has left her marriage a barren wasteland, bereft of romance and affection.

He goes on to comment that the last thing a father is do is watch a baby come out: "That is just too erotic a part of a wife's anatomy for it to become a mere birth canal."

A MERE birth canal? Hmmm...so many things to say. Not the least of which is: why can't witnessing your wife's body do these absolutely amazing things - things it was made to do, make you feel more attracted and amazed by her? Please read and judge for yourself. Words fail me.